How to Use Publicity to Create Expert Status

Monday, April 7, 2008

Annie Jennings , Annie Jennings PR, http://www.anniejenningspr.com

Our topic "How To Use Publicity To Create Expert
Status" has 10 "must know" professional publicity
tips for you!

Tip #1

Build Celebrity Status & Get the Media's "Seal of Approval"

You Can Become A Top Expert In Demand! Get NEW Clients!

1. Make a list of all of the topics you can discuss along with sub-categories.

For example, a Workplace Expert would compile a sub-topic list that included how to deal with gossip in the workplace, the dos and don'ts of asking for a raise, workplace etiquette, tips for traveling with the boss, harassment, climbing the corporate ladder, handling burn-out and more.

Your TOPIC identifies your general category of expertise, while your SUB-TOPICS qualify you for specific topics your media contact might be
interested in at the moment. A journalist who is working on an article about tips for getting a raise may not respond to a workplace expert unless they actually see "the do's and don't's of asking for a raise" in your sub-topic list.

Your tips are sent to you every other day so keep an eye out for your next one!

We wish you great success!

About Annie Jennings PR

Annie Jennings of the national PR firm, Annie Jennings PR, is a highly acclaimed national publicist whose outstanding vision & insight have
revolutionized the publicity industry. Annie Jennings PR's clients appear on all of the top national media.

Please visit our free publicity teleseminar
replay link for courtesy recordings at
http://www.anniejenningspr.com/publicitypro.htm

Annie Jennings PR
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Belle Mead, NJ
08502
US

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