Everything to produce your own public relations campaign

Menu-driven from start to finish, Publicity Builder's organized system manages a collection of pre-written and formatted template documents that you can easily edit using MS Word. It's been proven by business owners and PR professionals worldwide to build media exposeur and grow sales.

"If you have a product, service or announcement you think belongs in the media
and a budget you know won't stand much expense, consider Publicity Builder"
- Larry Blasko, Associated Press

Easy to use from start to finish - Publicity Builder gives you an advantage.

There are no new programs to learn — Publicity Builder is easy to use because it works with your familiar Microsoft Office software.

• JIAN's Multi-user Interactive Document Assembly System (MIDAS) makes adding, editing and managing documents fast and easy
• Just scroll through each section and edit using your familiar Microsoft Word.
• Experts' comments throughout each section, in green, guides you every step of the way, explaining issues and making suggestions to help you do it right.
• You can add, edit and customize any document the way you like.
• Drag and drop sections to change the order.
• Collaborate over a network, server or the Internet (Each user requires their own licensed copy.)
• Check the boxes for each section you want to include.
• You can even add your own external documents, new sections and print to PDF.
• Share your plan online with consultants, partners and employees
   

"Publicity Builder helped us obtain over $6 million in free publicity in the nation’s leading TV shows, magazines and almost every major newspaper in the country... Publicity Builder was incredibly easy to use. We simply faxed our press release and the media and distributors started calling us like crazy."
- Christian LesStrang, President, FunFlatable Products Company, Inc. (makers of Safe-T-Man)

Expert public relations guidance at your fingertips

Expert comments throughout each document provide direction, ideas, and examples. Now you'll know what the PR experts know, and have the same tools they use. The good ones also understand and practice everything we teach you in the included Handbook of Business PR. In fact, many consultants have purchase Publicity Builder so they can manage PR for their clients.

"Publicity Builder amounts to a course in how to win editors and influence reporters.
Every public relations person could benefit from the wisdom..."
- Larry Shannon, New York Time

Put out a press release today

Download Publicity Builder and use the press release templates to put a press release in the mail or online to hundreds of important reviewers, editors, writers, bloggers and producers.

"Publicity Builder was a tremendous help as we launched our press release campaign. This was the first press release that we had ever issued, and Publicity Builder made it so easy for us by walking us through the steps of the process. The connection with PR Newswire that you gave us enabled us to get our press release on the newswires."
- Paul Wendee, President, American Equestrian Centers.

This is the PR management software system that will generate the public relations exposure.

PR pros use the same Word and Excel templates to get their jobs done.

Here is what you get when you download Publicity Builder.
Easily customizable using Word or Excel:

• Business Marketing Plan
• PR Plan
• Agreement - High-Ticket Review Product
• Agreement - Non-Disclosure
• Checklist - Trade Show Follow-Up
• Checklist - Trade Show Strategy
• Company Backgrounder
• Letter - Appointment Confirmation
• Letter - Case History Article Release
• Letter - Reprint Request
• Letter - Thank You: Review Product
• Letter - Thank You: Schedule a Demonstration
• Letter - Thank You: w/Technical Answer

Sample Press Release Templates

• Award Announcement
• Business Event
• Community Event
• Fundraising Event
• Group Officers
• Meeting
• New Company
• New Contract Award
• New Personnel
• New Product
• New Retail Business
• New Service Business
• Personnel Change
• Product Upgrade
• Religious Group Appointment
• Restaurant Opening
• Service Program
• Sports League

Worksheets Help Build Your Stories

• Case History
• Company Positioning
• Company Spokespeople
• Features & Benefits
• Goal Setting
• Media Contacts / Calendar
• Meeting Agenda
• Phone Pitch Script
• Pitch Letter
• PR Planning
• Product Positioning
• Telephone Inquiry
• Trade show Budget

"Well-written and organized, this software offers excellent ideas on getting your company name or product noticed."
- Andrea Hille, Buyers Laboratory, Hackensack, NJ

Special Offer from JIAN and PR Newswire

We've teamed up with PR Newswire to offer you a 12-month membership at no charge. Just submit your contact information through the Sign Up Now section of the PR Toolkit and someone from PR Newswire will touch base with you to get you signed up. This is a $195 value!! As well, save with PR Newswire by taking advantage more than $2,000 in free and discounted services!
Visit the PR Toolkit for some great free resources to get you going in the right direction in promoting your business.

1. Drive traffic to your Web site
2. Launch a new product or service
3. Increase your visibility
4. Announce a new business or storefront

Included with your waived annual membership – more than $2,000 in free and discounted services:

• Waiver of first year PR Newswire membership fee (value of $195)
• FREE MediaAtlas™ Microlist with first domestic news distribution (value up to $525)
• Discounts on eWatch™ Web Pubs (up to 50% OFF)
• Discounts on ProfNetSM (50% OFF)
• Discount on NewsCom Photo Archival (50% OFF)
• Discount on Basic Multimedia New Release (25% OFF)
  * Offer only available to new PR Newswire members.

Thank you to Dan Janal and Susan Gibson for their contributions to